Animation video agency
Video animation is a powerful marketing tool to help attract attention online, increase website traffic and drive leads. Videos can educate, inform, entertain and engage audiences, but your success relies on a video animation agency partner that understands your brief and your objectives.
Choose CWA, a proven animation video agency with a team of passionate creatives delivering a wide range of animated videos including animated explainer videos, educational videos, promotional videos, corporate videos, live action videos, brand and event videos, 2D and 3D animation, motion graphics and more.
Whatever your sector, we have the skills and expertise to reach your target audiences and keep them engaged with clear, compelling content.
With streamlined processes and senior creatives at every step, you can have confidence in our animation video projects.
Growing demand for animated videos
Animated videos are more popular than ever, allowing brands to communicate often complex messages in a clear, engaging way.
Combining dynamic visual appeal and storytelling capabilities, they have become a powerful tool in marketing strategies and training programmes, helping to bring content to life for customers, prospects and colleagues.
They’re versatile too, suitable across B2B and B2C sectors to help communicate educational, promotional and informative content with proven results in securing strong engagement.
Benefits of using animation in videos
Working with an animation video agency to produce brand animation videos can deliver a host of benefits, including:
Simplifying and communicating complex information in a more engaging way
Increasing brand awareness and customer engagement
Boosting conversion rates through memorable visual content
Attracting attention online through visually engaging and unique content
Being easy to share across digital platforms including social media to help increase reach
More marketeers than ever before say video content delivers a good ROI, increased leads and a direct, positive impact on sales.
Explore endless creative possibilities with video animation, bringing to life technical and less interesting topics with engaging and memorable content that engages your customers.
Types of animation videos we produce
CWA has the in-house capabilities to deliver any type and style of animation video to suit your audience, your tone of voice and your wider marketing strategy.
Our services cover motion graphics, whiteboard animation and character animation, using either 2D animation and 3D animation to deliver the video you need to achieve your marketing goals.
We’re working with brands all the time to create new animations - ask our team for examples.
Motion graphics videos
Motion graphics engage online audiences through the use of bold colours and striking visuals. Our team is skilled at using clean vector artwork to create a minimalist feel, with slick motion design that’s tailored to your content and appeals to your target market. We craft these elements using 2D or 3D animation to deliver visually stunning and memorable animated marketing videos that showcase your brand, product or service.
Whiteboard animation
Whiteboard animation is another powerful tool to convey complex information and introduce topics, combining simplicity and engagement. Using a hand-drawn artwork style with 2D animation, whiteboard animation brings a relatable, human touch to visual storytelling.
Our skilled team of animators has experience in producing informative, stylish and effective sketches to deliver whiteboard animations that help convert leads and boost engagement.
Character animation
Character animation involves creating animated characters as part of promotional or training content to further boost engagement and brand advocacy. Ask our team about examples of animated character generation, including mascots and identifiable characters to communicate and reach individual personas.
Available as 2D animation or 3D animation, character animation adds a human touch to your marketing strategy, fostering a connection with prospects and customers that can increase brand recall and convert leads.
2D animation
2D animation uses two-dimensional, flat images to produce the illusion of motion, as you would typically see in popular media such as cartoons. Our artists create a sequence of individual frames which move fluidly to create the final output, which often includes either hand-drawn or digital illustrations. It is more accessible than 3D animation, with a lower starting price and shorter lead times, but doesn’t offer the same immersive experience as 3D animation.
3D animation
3D animation involves creating three-dimensional digital images and animating them in a way that simulates real-world movement. This specialist area of video animation production allows our animators to create characters, objects and environments with photo-realistic depth and volume, bringing your marketing activities to life as though in a film or video game.
Motion graphics engage online audiences through the use of bold colours and striking visuals. Our team is skilled at using clean vector artwork to create a minimalist feel, with slick motion design that’s tailored to your content and appeals to your target market. We craft these elements using 2D or 3D animation to deliver visually stunning and memorable animated marketing videos that showcase your brand, product or service.
Whiteboard animation is another powerful tool to convey complex information and introduce topics, combining simplicity and engagement. Using a hand-drawn artwork style with 2D animation, whiteboard animation brings a relatable, human touch to visual storytelling.
Our skilled team of animators has experience in producing informative, stylish and effective sketches to deliver whiteboard animations that help convert leads and boost engagement.
Character animation involves creating animated characters as part of promotional or training content to further boost engagement and brand advocacy. Ask our team about examples of animated character generation, including mascots and identifiable characters to communicate and reach individual personas.
Available as 2D animation or 3D animation, character animation adds a human touch to your marketing strategy, fostering a connection with prospects and customers that can increase brand recall and convert leads.
2D animation uses two-dimensional, flat images to produce the illusion of motion, as you would typically see in popular media such as cartoons. Our artists create a sequence of individual frames which move fluidly to create the final output, which often includes either hand-drawn or digital illustrations. It is more accessible than 3D animation, with a lower starting price and shorter lead times, but doesn’t offer the same immersive experience as 3D animation.
3D animation involves creating three-dimensional digital images and animating them in a way that simulates real-world movement. This specialist area of video animation production allows our animators to create characters, objects and environments with photo-realistic depth and volume, bringing your marketing activities to life as though in a film or video game.
Our animated video production process
We offer every aspect of video animation production from start to finish, with experts to guide you through every step of our animation process.
Scriptwriting and storyboarding
First, our team works in partnership with you to craft a compelling script and storyboard, setting out a framework for the animation based on your objectives, target audience and key messaging.
Together, the script and storyboard outline the narrative flow, scene transitions, any necessary voiceover and visual execution. We know it’s important to work closely with your video animation agency – that’s why we continuously work with you to deliver feedback and make sure that the project is aligned with your strategy from the outset.
Visual style
Next, we make recommendations and agree on the visual style, using the storyboard to help set out style frames that engage your customers and deliver memorable content. Our team has the expertise to work with a number of animation styles, collaborating to find the best style to suit your brand, objectives and target audience.
Voiceover
It is important to get the right voice to accompany your animation. Our team crafts a shortlist of carefully selected voiceover artists to meet requirements, before coordinating the recording process once a selection has been agreed.
We manage every aspect of the voiceover and script, from initial shortlist and scriptwriting in your brand tone, through to music licences, subtitles and other accessibility measures.
Sound effects
Sound effects can enhance animation videos by elevating the viewers experience for added engagement through emotions. Again, our team manages the entire process from start to finish, including sound production, so you can concentrate on the end result.
Our animated video production process
We offer every aspect of video animation production from start to finish, with experts to guide you through every step of our animation process.
First, our team works in partnership with you to craft a compelling script and storyboard, setting out a framework for the animation based on your objectives, target audience and key messaging.
Together, the script and storyboard outline the narrative flow, scene transitions, any necessary voiceover and visual execution. We know it’s important to work closely with your video animation agency – that’s why we continuously work with you to deliver feedback and make sure that the project is aligned with your strategy from the outset.
Next, we make recommendations and agree on the visual style, using the storyboard to help set out style frames that engage your customers and deliver memorable content. Our team has the expertise to work with a number of animation styles, collaborating to find the best style to suit your brand, objectives and target audience.
It is important to get the right voice to accompany your animation. Our team crafts a shortlist of carefully selected voiceover artists to meet requirements, before coordinating the recording process once a selection has been agreed.
We manage every aspect of the voiceover and script, from initial shortlist and scriptwriting in your brand tone, through to music licences, subtitles and other accessibility measures.
Sound effects can enhance animation videos by elevating the viewers experience for added engagement through emotions. Again, our team manages the entire process from start to finish, including sound production, so you can concentrate on the end result.
Get a no obligation discovery call
Speak to our team today to see how we can help you meet your marketing goals.
Book your call todayContact us
See how we can work together to achieve results
Call 0116 232 7400 Email newprojects@cwa.co.uk
Alternatively, fill out our form and one of our experts will be in touch.